%201.svg)
%201.svg){kind=small}
%203.png?width=59&height=20&name=Google_2015_logo%20(1)%203.png){kind=small}
Breeze AI First Look: The Good, the Bad, and the Most Impactful Use Cases
As we dive into the newest AI innovations from HubSpot, one release is generating considerable...
Our Latest Articles
Unlocking LinkedIn and HubSpot Synergy: The Secret to Streamlined CRM Management
Hey there, readers! I’m thrilled to dive into this new tech trick that’s been making waves in the...
The Future of Gated Content
In our latest discussion, I had the pleasure of sitting down with Annie Birai, better known in the...
Top 5 Themes in the HubSpot Marketplace
In the digital age, your website serves as the cornerstone of your online presence. Choosing the...
HubSpot's Latest Update: Enhanced HIPAA Support and Sensitive Data Tools
We have an exciting discussion to share today, featuring insights from Annie Birai, the HubSpot...
Migrating from Laravel to Angular, Node.js, or Next.js
Transitioning from Laravel to more modern frameworks like Angular, Node.js, or Next.js is a...
Top 5 Common Salesforce HubSpot Integration Issues and Solutions
In today's fast-paced business environment, effective customer relationship management (CRM) is...
The Courage It Takes to Write With A Point-of-View
Taking a stand and writing with a point-of-view takes courage. For today’s B2B Marketing Agency...
How to Implement Your Brand Tools
If you go through all of the brand exercises of Purposeful Marketing, you’ll end up with a set of...
A Simple Path to Innovation
With so much noise surrounding the “best way to be innovative,” it’s easy to forget that the path...
The “StoryBrand” Elevator Pitch
In the 11 Principles of Purposeful Marketing, we identify “Your customer is Luke Skywalker, you are...
Exaggerating the Problem to Define the Solution
A strong B2B marketing strategy is predicated on a clear understanding of your target market’s pain...
What The Google BERT Update Means For SEO
Google BERT marks another major update to the company’s search algorithm in 2019.
Great Marketing Starts With A Budget
Understanding your budget is crucial for an effective marketing strategy. In our B2B Marketing...
7 Ways to Build a Winning B2B Marketing Plan for 2021
Whether it’s in our personal or professional lives, the end of each year brings on a duality of...
3 Mistakes Done While Applying for B2B Marketing Agency Jobs | ATAK Interactive
Wondering how you can stand out as a young marketer in a sea of applicants? For today’s (slightly...
When LinkedIn Outreach Gets Too Saturated, How Do You Shine Through?
A common challenge for many sales representatives doing cold LinkedIn outreach is standing out...
3 Common Issues We See with Google PPC
In the world of digital advertising, Google Ads has established itself as a high-impact tool for...
The Balance of Creative Genius and Getting Sh*t Done
Balancing creativity with efficiency is crucial for the success of any marketing campaign. For this...
The Marketing-to-Sales Map
The Marketing to Sales (M2S) Map was designed to help B2B agencies organize an efficient action...
Running Your Clients on EOS
The Entrepreneurial Operating System (EOS) is a staple for the organization and success of ATAK...
Why We Decided to Become a Hubspot Partner
Over the next 6 months, ATAK is excited to make a series of announcements about our company and...
The B2B Marketing Agency of 2030
Being forward-thinking and prepared for the future is crucial to success. In this episode of B2B...
How to Determine Your Most Important Metrics
CMOs and Marketing agencies love to consider themselves “data-driven.” They want you to know that...
4 Secrets to HubSpot
Are you getting the most of HubSpot? In today’s episode of B2B Marketing Agency Insights, Austin...
PMM: Why the 90 Day Obstacle Sprint is so Important
About five years ago, I created a new rule in my office – nobody was allowed to say they didn’t...
ATAK Interactive Named HubSpot Platinum Agency
Two years ago, we at ATAK Interactive made the decision to become a HubSpot Solutions Partner....
The LinkedIn Sales Navigator
LinkedIn has long been a popular and effective place to find and nurture sales leads. But with...
How To Use Facebook Audiences To Grow Your Business
With more than 2 billion monthly active users, Facebook is, without a doubt, the most important...
Why Nobody Cares About Marketing Qualified Leads
Marketing Qualified Leads might have a nice ring to it, but they aren’t a relevant marketing...
Why The Facebook Pixel Is Essential To Your eCommerce Business
With more than 1 billion active daily users, Facebook has become a staple of many people’s daily...
What is Sales Enablement?
Sales Enablement is a simple concept with a big impact on the future of B2B marketing. In this...
How a Fully Integrated B2B Marketing Campaign Delivered Results
Last September, Anderson & Vreeland prepared for their largest trade show of the year, LabelExpo...
These Are The Instagram Metrics You Should Be Measuring
Ed Note: This week, ATAK’s Marketing Manager Sarah Shimoda shares some insight on the real...
How to Use HubSpot’s New Target Accounts
As more and more B2B buyers expect and value personalization, account-based marketing (ABM) has...
Strategic Pioneers: How a Marketing Strategy Company Fuels Growth
Welcome to the world of Strategic Pioneers, where groundbreaking marketing strategies converge to...
Why Your Content is Not Resonating
Content creation is an incredibly important aspect of your marketing strategy and can be extremely...
Purposeful Marketing Method: Great Customers – Yours and Theirs
Let me tell you a story about a woman named Maggie.
The Rise of B2B Digital Marketing Companies: Innovations and Benefits
Join us as we uncover the innovations and advantages fueling their meteoric rise. This blog is your...
Let’s Stop Calling It A “Webinar”
Driven by the shift to remote work, 2020 has proven so far to be a great year for the word...
B2B Branding Stripped Down to the Essentials
True story. Many moons ago, I was working at a startup. A new CMO had been hired and he wasn’t...
Four Tools Marketing Agencies Should Build for Sales Teams
If you’ve read our previous blog on How to Build a Winning B2B Sales Enablement Strategy, you know...
How the Purposeful Marketing Method Sets A Company’s Focus
One of the funny quirks about writing teachers – creative types that constantly preach to students...
6 Ways Agencies Fail Their Clients
Are you thinking of hiring a marketing agency? If you are, being aware of the mistakes that can...
The 11 Principles of Purposeful Marketing
“A man gotta have a code.” – Omar Little
Top 20 Marketing Strategy Agencies to Grow Your Business in 2023
In today's competitive business landscape, selecting the right marketing strategy agency can...
Strategically Digital: Exploring the Essence of Marketing Strategy Agencies
Welcome to "Strategically Digital: Exploring the Essence of Marketing Strategy Agencies." In this...
Inbound Through the Eyes of a New Marketer
Ed. note: Today, ATAK’s very own Content Marketing Coordinator, Meredith Burns, is sharing a few...
Purposeful Marketing Method: Conducting Customer List Analysis
Many companies get lost with data and for good reason. First, there are thousands of metrics a...
Purposeful Marketing Method: Drawing Your Marketing to Sales (M2S) Maps
Let’s go back to the central theme of the Purposeful Marketing Method:
6 Strategies for Building a Nonprofit Website in 2019
Every nonprofit organization can benefit from having a digital presence to solidify their mission...
4 Things to Look for in B2B Marketing Agency
The capacity of a business to market itself is a building block to its success. In today's market...
How to Build a Winning B2B Sales Enablement Strategy in 2024
B2B businesses today operate in a new reality. 82% of B2B buyers today spend more time in the...
What HubSpot Marketing Agencies Can Do for B2B Growth
Greetings, fellow marketers and enthusiasts of B2B growth strategies. I'm thrilled to guide you...
How to Build a Consolidated MarTech Stack
As marketing plays a bigger role in the greater buyer journey, marketers have started to rely on...
Navigating the Digital Landscape: Strategies for Effective Online Marketing
Welcome to our blog, where we unveil the guiding stars of online success. In this digital age, a...
How a Strategic Marketing Agency Can Transform Your Business in 2023
Are you tired of your business not reaching its full potential? Do you want to take your marketing...
How Strategic Marketing Agencies Can Transform Your Brand
Marketing is crucial for any business to attract and retain customers. A well-executed marketing...
Unlocking the Benefits of Strategic Marketing Agency Services
Marketing is an essential aspect of any business that seeks to succeed and grow. A strategic...
Top B2B Marketing Company Trends in 2024
Staying ahead in the ever-evolving world of B2B marketing is crucial for companies aiming to thrive...
Elevate Your Marketing Game with a Top Strategy Agency in 2024
In today's competitive business landscape, a strong marketing strategy is the key to success. It...
What Are the Signs That You Need a Marketing Strategy Agency?
In today's competitive business landscape, a well-defined marketing strategy is a critical factor...
What Services Are Essential from a Marketing Strategy Agency?
In today's fast-paced and competitive business environment, the role of marketing strategy agencies...
How A Strategic Marketing Agency Can Improve Your Business?
In today's highly competitive business landscape, a well-defined marketing strategy is vital for...
How B2B Saas Marketing Agencies Fuel Growth and Engagement
In the dynamic realm of B2B SaaS, effective marketing is the linchpin for growth and engagement....
The Leadership Message – Attracting Prospects Through a Point-of-View
Leadership belongs to those who take it.
Navigating the Maze: Finding Your Ideal Marketing Strategy Agency
Welcome to our insightful blog post, "Navigating the Maze: Finding Your Ideal Marketing Strategy...
These Strategies Make B2B Marketing Companies Thrive?
In today's competitive business landscape, B2B marketing companies play a crucial role in...
Small Changes Lead to Big Numbers: A/B Tests to Run on Your Website’s Homepage
Consider your homepage the entryway to your online business. Here, you have the fleeting...
The Importance of Data Harmonization in HubSpot Salesforce Integration
In today's fast-paced business environment, effective customer relationship management (CRM) is...
How Does a B2B Marketing Company Boost Your Sales?
In the dynamic realm of business-to-business (B2B) marketing, the right strategies can...
What Are the Benefits of Hiring a B2B Marketing Firm?
In today's competitive business landscape, B2B marketing firms play an important role in helping...
6 B2B Marketing Strategies for 2019
The world of business to business marketing is constantly expanding and best practices are changing...
B2B Marketing During COVID-19: Cindy Flynn
Cindy Flynn, of Hackler Flynn Law, has gone from doing four webinars a year to an average of six...
How B2B Tech and Technology Marketing Agencies Shape the Future
In the ever-evolving landscape of B2B technology, the symbiotic relationship between technology...
How to Choose the Right Internet Marketing Agency for Your Business
Internet marketing has become a crucial aspect of any business, big or small. In today's digital...
Email Marketing Trends that Actually Matter in 2019
Every day our inboxes are flooded with emails from companies trying to sell us on something. If you...
From Awareness to Conversion: Building a Cohesive Digital Marketing Strategy
In today's digital age, businesses need a cohesive digital marketing strategy to compete in the...
How the M2S Framework Serves as an Extension of EOS
The EOS VTO, or Visionary Traction Organizer, is a central concept from the book Traction: Get a...
ATAK’s Work at ISA Sign Expo 2019
Last month, the International Sign Association (ISA) hosted the Sign Expo 2019. This year’s annual...
Why Campaign Management is Crucial for Your Marketing ROI
Marketing campaigns can be a significant investment for any business. To ensure that you are...
How a Marketing Agency Can Help Your Ecommerce Business Thrive
With the ever-growing popularity of online shopping, e-commerce businesses have become an essential...
The Future of Outbound Lead Generation: Trends and Predictions
Outbound lead generation is an essential aspect of sales and marketing. It involves identifying and...
Exploring the New Atak Interactive and Its Emphasis on Structure
Strength in Structure. When I think of the most successful projects our company has had the honor...
Why Hiring a Marketing Agency Is a Smart Investment for Your Business
In today's competitive market, businesses need to stay ahead of the game to succeed. One way to do...
How to Develop a Winning Marketing Strategy for Your eCommerce Business
In today's digital age, having a strong online presence is critical for any e-commerce business to...
7 Proven Strategies for Successful Lead Generation Services
As a business owner, you know how important lead generation is for growing your business. But with...
Developing Your Target Personas
Introduction to Buyer Personas One of the biggest challenges marketers face is targeting the right...
How B2B Companies Can Delight Their Customers During COVID-19
It’s been several weeks since the United States reported its first positive case of COVID-19 (also...
Data Solutions: Much More Than Just SEO
There are many ways to bring traffic into your website when you’re working with a digital marketing...
From Clicks to Conversions: Maximizing ROI with Digital Marketing Services
Welcome to our insightful blog, where we delve into the realm of digital marketing strategies that...
Brand Identity Kit: What it is and How to Attain it
“People don’t care what you do, they care why you do it.” – Simon Sinek To have a compelling brand...
Why Your Business Needs a Full-Service Marketing Agency
Marketing is an essential aspect of running a successful business. In today's digital age, it can...
Can You Use Instagram Stories to Increase Sales?
Instagram added Instagram Stories as a way to compete with the app millennials are obsessed with,...
How a Lead Generation Company Can Help You Achieve Your Sales Goals
Are you struggling to generate leads and achieve your sales goals? A lead generation company might...
How a Strategic Marketing Consultant Can Improve Your ROI
Are you struggling to achieve a positive ROI for your business? A strategic marketing consultant...
7 Tips for Successful Campaign Management in Digital Marketing
Digital marketing campaigns can be a powerful way to reach your target audience and drive...
The Ultimate Guide to Campaign Management for Effective Marketing
Marketing campaigns are a crucial component of any successful business. However, managing them...
The Vision Pitch – What it is and Why You Need It
Before we jump into your vision pitch, we need to start by re-visiting the customer lifecycle:
7 Ways B2B Companies Can Use Thought Leadership to Overcome Their COVID-19 Challenges
There is an opportunity for every business in every industry to use the uncertainty of this moment...
Our Latest eBook
The Ultimate Guide to Powering Your RevOps Strategy
Revenue Operations (or RevOps) better align Marketing, Sales, and Customer Success functions to encourage better revenue growth across an organization.